![]() We have ringfenced €1 billion for our Clean Future strategy, which is in addition to our new €1 billion Climate & Nature Fund. €1 bn will finance our Clean Future strategy to create products that are kinder to people and the planet Superior, affordable, greener This is the home we share and we have a responsibility to protect it.” We cannot let ourselves become distracted from the environmental crises that our world – our home – is facing. But that should not be a reason for complacency. “We’ve seen unprecedented demand for our cleaning products in recent months and we are incredibly proud to play our part helping to keep people safe in the fight against Covid-19. We must stop pumping carbon from under the ground when there is ample carbon on and above the ground – if we can learn to utilise it at scale. “As an industry, we must break our dependence on fossil fuels, including as a raw material for our products. “Clean Future is our vision to radically overhaul our business,” says Peter ter Kulve, President of our Home Care division. By moving to renewable or recycled ingredient sources in their formulations, we will unlock novel ways to reduce that carbon footprint. The chemicals used in our cleaning and laundry products currently make up the greatest proportion of their carbon footprint across their lifecycle. ![]() Peter ter Kulve, Home Care President A radical overhaul of our business As an industry, we must break our dependence on fossil fuels, including as a raw material in products. Clean Future is our vision to radically overhaul our business.
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